On its brand new website, the Italian version of VOGUE, VOGUE Italia, has created a mini-site called VOGUE CURVY. Available in English and in Italian, this is a glamourous addition to the plus size fashion scene. VOGUE CURVY gathers contents from VOGUE Italia, international editions of VOGUE and daily fashion tips. The site offers great pictures and videos, as well as contributions from respected plus size bloggers like Gaby from Chicago, USA (Young, Fat, and Fabulous) and Sakina from Paris, France (Saks in the City).
The new interest in plus size fashion from “regular” fashion magazines does not seem to be ending any time soon. After V Magazine, Grazia UK, Glamour and Vogue USA, it is VOGUE Italia that makes it big onto the plus size fashion scene.
VOGUE Italia just launched its brand new online site, at http://www.vogue.it. Beside the usual VOGUE fare, you will find 2 mini-sites called VOGUE Black and VOGUE Curvy. Obviously, both target “minorities”, i.e. people who seldom make it to the cover of the print edition of VOGUE : black people and fat people.
VOGUE Curvy is available in Italian (http://www.vogue.it/vogue-curvy) and in English (http://www.vogue.it/en/vogue-curvy). The design of this mini-site is very pleasant, almost glamourous, just like the rest of the VOGUE Italia website.
VOGUE Curvy offers plenty pictures of the likes of Crystall Renn and Lizzie Miller, as well as fashion and shopping tips. Bloggers have been invited to give their inputs : Gaby from Young, Fat, and Fabulous and Sakina from Saks in the City bring in plus-size fashion news from the US and from France.
In an interview with Plus-Size-Tall.com, Sakina says that she was contacted by VOGUE Italy because its editors loved her style, her blog, and her universe. So, she was able to convince them to let her make videos about plus-size fashion in Paris. Sakina also says that she will be contributing to VOGUE Curvy every other week, taking turns with Gaby as the resident guest blogger.
All in all, VOGUE Curvy is a bright initiative from VOGUE Italia: it may not yet be the time VOGUE had a plus size section in its print edition, but it is the right time its sites offered something for the plus size fashionisitas.
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