Last night MTV hosted the final of MTV TJ and the winner was plus size blogger Gabi of Young Fat and Fabulous, well done!
And the prize? An unparalleled opportunity for one social media enthusiast to move to New York City and work for MTV. The competition started with 20 candidates to compete for the job. The candidates engaged in a series of Twitter-based challenges to see who would move on to the live finale in NYC!
MTV evaluated each MTV TJ candidate by asking them to apply their personality and skills in different ways. Each challenge had a distinctive purpose and all challenges had two elements: personal and social. The personal elements were designed to reveal the candidate’s sense of individuality and character. The social elements were designed to reveal the candidate’s social talents online as well as offline. At the end of the challenge competition, five candidates were moved on to compete in a series of final challenge events designed to prove who deserves to be the first MTV TJ.
Gabi starts on MTV today. And as Curvy Fashionita says ‘Score one for the curvy community!’
Who Am I? MTV TJ Challenge #1
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